December 2015 - Search Group
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Preparing a Dark Website for Crisis Management

One of the most common and useful tools in any crisis or emergency communication management strategy is having a ‘dark website’.Now don’t get confused with the nefarious ‘dark web’, nor the ‘dark side’ and popular Star Wars references. A dark website is a pre-made, non-visible...

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News: Google +

Are you on Google + yet? By having a Google + profile you are sending signals to Google to create a brand presence.  You can't just create a Google + page and forget it, you need to be active on it....

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News: Google Tips About Guest Posting

Google is unlikely to penalise you if you have a few guest posts that link back to your site.  But, if you have used guest posting as a method to gain links on a large scale, you may be in trouble if your site gets...

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News: Google Phantom Update

Have you heard of Phantom? This algorithm update was released on May 8 and targeted content, specifically thin and low quality content!! It is so important to have quality content on your website and if you don’t, expect your rankings to drop and continue to drop...

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