If you are conscious about your website’s ranking in the search engine results, then one of the last things you want to find out is that you have several instances of duplicate content in your site. In case you do find an accumulation of duplicate...
Continue ReadingThe Internet is all about information. It is because of this that generating content plays a sizable role in virtually any Web-related strategy. Google may have changed its algorithms more times that you would have wanted, but one thing has remained constant so far—the demand...
Continue ReadingWhen you write a blog and post it online, it becomes available for potentially everybody to see and comment on. With the current emphasis on ensuring the quality of your content as one of the best ways to greater online visibility, should you be worried...
Continue ReadingFacebook does it, and so does Twitter. Infinite scrolling has apparently become an in thing among websites today, as more and more sites are opting for this feature. However, it may not be as great for one website as it is for another… On the...
Continue ReadingYou may recognise Youtube as a site where you can get anything from news footages to funny home videos. But did you know that you can also use it to boost your local SEO strategy? Here are some facts about Youtube...
Continue ReadingThere is almost as much debate about the possibility of negative SEO as the reality of extra-terrestrial life. While the general consensus seems to be that negative SEO strategies exist, webmasters—all experts in their field—have differing opinions about the effects that these techniques can have...
Continue ReadingAround 90% of online marketers believe that content creation is one of the most effective SEO strategies around. Website owners think that through effective content marketing techniques, they’ll pass the standards set by “Google Panda,” a Google search engine algorithm update sequence that was aimed...
Continue ReadingOne of the factors that can improve your website’s ranking in search engines is having a great number of inbound links from other websites, which are also known as backlinks. These are links that are directed towards your website. If your site contains a lot...
Continue ReadingGoogle announced last week, their latest major search algorithm update since the Caffeine update of 2010, on the anniversary of their company’s 15th birthday celebrations. Google has code named the new technology update ‘Hummingbird’ and its impact is expected to affect 90% of the volume...
Continue ReadingContact forms play a vital part in a website, that’s why you need to spend time optimising and testing them. This is critical and many marketers seem to overlook optimising their web forms. Below are ten tips for optimising your contact form...
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